very distributor has it: The pallet of specialized fittings that hasn’t moved since the Biden administration. It’s the high-efficiency boiler ordered for a commercial project that got cancelled three years ago. It’s the "seasonal" SKU that seemed like a genius buy in March until the weather or the building code changed in May.
Between tariff rulings, state product bans, federal efficiency standards and mounting workforce challenges, the PHCP-PVF channel is operating in an environment where regulatory shifts can alter inventory planning, product availability and pricing strategy almost overnight.
Several of the women profiled began their journeys in unexpected places — from architecture programs and greeting card companies to post-9/11 career fairs and water restoration firms. What kept them here wasn’t just product lines or market share; it was the people.
That broader context makes what’s happening at Viega noteworthy, not because the company set out to “make a statement,” but because its executive leadership bench reflects something manufacturing often says it values but doesn’t always operationalize: building leadership based on capability, development and long-term performance, and ensuring strong talent isn’t overlooked.
For commission-side reps, what once seemed like a simple process – reps sell product to distributor, manufacturer ships product to distributor, rep gets commission on invoiced product via sales reporting – has, these days, become quite the labyrinth of accounting processes and procedures. The main confusion driver in this labyrinth is often DC-to-branch, branch-to-branch, or DC-to-contractor transfers that flow across state lines or rep territory boundaries.
The latest report from the U.S. Bureau of Labor Statistics shows the construction sector added 33,000 jobs in January, bringing total construction employment to more than 8.3 million workers nationwide. The gain represents one of the largest monthly increases since mid-2023 and was driven largely by hiring among nonresidential specialty trade contractors.
The upward pricing trend that carried into the new year is continuing through February and into March, with a steady stream of plumbing, hydronic, HVAC and PVF manufacturers announcing increases. While many adjustments are landing in the low- to mid-single-digit range, several manufacturers are implementing category-specific or “various” increases, with select product lines moving higher.
Customer Relationship Management systems are often sold as a technology decision. In reality, CRM success or failure has far more to do with people, processes, and organizational readiness than with software features.
ASA members stayed busy in 2025, taking full advantage of ASA University’s tools and training to boost employee performance and drive profitability across their businesses. This year also marked a return to some familiar training trends, with members gravitating back toward foundational product knowledge.