It has been said that culture eats strategy for lunch. And that culture is a company’s last differentiator.

Being successful in any business hinges on your ability to understand your customer in a way that allows you to anticipate their needs and offer a solution.

I’ve been involved with ASA for almost three decades. During that time, I’ve seen a lot of changes to both the association and the industry; I’ve also learned a lot of lessons.

ASA is constantly striving to improve the quality and quantity of educational offerings for members.

In July, the ASA Executive Committee met in Chicago to review plans presented by the Issue Strategic Action Teams (ISATs) that met for the past year identifying solutions to the three most pressing issues facing members.

ASA has been working hard to build a stronger voice and to advance the ASA footprint on Capitol Hill by holding over 50 visits with the ASA Advocacy team and key members of Congress as well as attending numerous coalition meetings.

Mark your calendars! On Jan. 6, 2020, the U.S. Department of Transportation Clearinghouse will be up and running.

As a long-time ASA member, I have seen the expanded value given to us by our national association year after year.

Think about the last industry event you attended.

Former American Supply Association Rick Fantham has told the story before about how national distributor Hajoca, of which Fantham is its president and CEO, had submitted its membership resignation to the national association about a decade ago.