Articles Tagged with ''sales and marketing''

Whether your team needs training on your latest CRM system, new quoting software, or how to confidently represent your company on social media — the principle is the same. People can’t perform at their best without clarity, direction, and alignment. Every process, from managing leads to creating customer-facing content, is only as strong as the training behind it.

Blaming the system is convenient. “It’s not intuitive.” “It doesn’t fit our workflow.” “It’s outdated.” Sound familiar? These are the exact excuses teams use to justify why nobody logs in, updates data, or follows through. But the truth is that even the simplest CRM, used daily, will outperform a fancy platform left untouched.

In this new role, Pomeroy hopes to contribute to Morse's goal to growing their global footprint. 

Brian has over 21 years of experience to bring to this role. 

We discuss how to market effectively, even without an in-house team. Learn how to maximize every dollar and effort, whether you’re a team of 20 or a solo representative juggling 15 product lines.

In the PHCP/PVF industry, the traditional sales approach is built on relationships, technical expertise and in-person networking. While these fundamentals remain crucial, today’s digital-first buyers expect more. They research products, compare solutions online, and often form opinions long before speaking with a sales rep.

HARDI says sales decline is due to one less billing day in February 2024.

This article will explore why these modern practices matter, the challenges in implementing them, and actionable steps to make them a part of your sales culture.

Business Development Resources (BDR) has named Jeff Cordick its new CFO. 

The parent company of a leading North American distributor of residential and commercial kitchen appliance, HVAC, plumbing and pool/spa repair parts and equipment, formerly known as Marcone, has announced its new name: mSupplyTM.