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News

BDR names Jeff Cordick as new chief financial officer

BDR-Press-Release-CFO-Announcement_resized.png
Image courtesy of BDR
March 3, 2025

Business Development Resources (BDR) has named Jeff Cordick as its new CFO amid continued growth and expansion, a recent announcement said. 

“I am excited to welcome Jeff to the BDR team,” Bruce Wiseman, founder and CEO of BDR, said in a public statement. “We are confident his leadership will be instrumental in guiding the company toward continued success, and his deep knowledge of the skilled trades will help us achieve our strategic goals." 

According to the announcement, Cordick brings 25 years of experience to the CFO position, including key experiences in developing financial strategy, executing merger and acquisition transactions and driving operational efficiency. In addition to his most recent role as CFO of Forklift Services of America, he also has an extensive background working for digital marketing companies, aligning well with BDR’s June acquisition of home service marketing agency BxB Media.

"I’m excited to be a part of a fantastic, growing company that really cares about the employees and the value they add to their client's business,” Cordick said. “These ideals are frequently used but rarely achieved by companies, but BDR has been mastering them for years!"

Cordick succeeds Sarwesh Kumar, who served as BDR’s CFO for 12 years.

“Sarwesh has been an invaluable part of our executive team and BDR’s growth and success,” Wiseman said. “Quite simply, we would not be where we are as a company today without him. We are grateful for his service and thrilled that he will continue playing an integral role within BDR.”

For more information about BDR, visit www.bdrco.com.

KEYWORDS: business plan company growth operations sales and marketing

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