We have all heard of Google and likely search it daily for many things…but are you using it to attract and maintain business? If your customers can’t find you online, they may wind up taking their business elsewhere. Today’s customer realizes that time is money and e-commerce trumps phoning in orders. Separately, if potential customers don’t know you exist, or can’t easily contact you, then growing your business becomes considerably harder. One of the top reasons people get frustrated with a brand is when they are unable to locate a phone number or email to get in touch.

Aquatherm recently announced team changes to its staff. 

While outside sales reps dominated the distribution sales landscape for years, inside sales reps with the right tools can be equally or even more effective. Our customer’s inside sales rep used AI to perform inventory counts remotely, effectively replacing in-person stockroom checks.

Did you know Mark Zuckerberg originally founded Facebook in 2004 as an online website tool to help connect his fellow Harvard students with one another? Today, depending on who you ask, the purpose of Facebook could be many different things, but you can’t deny that it still connects people. 

 In this workshop, free to ASA members, attendees will learn key strategies to work with customers and internal colleagues within the virtual space

Leonard Valve Co. announced the addition of two new regional sales managers to its team. 

The annual list is based on a survey conducted by Supply House Times and BNP Media Market Research. The Premier 150 list ranks the top PHCP-PVF distributors by their reported sales for the previous year.

In this new weekly feature, Plumbing Group Chief Editors Nicole Krawcke and Natalie Forster will highlight timely news stories.

University of Innovative Distribution, to be held March 21-24 in Indianapolis, is open for registration and seats are filling fast.

Hawk has will remain with A. O. Smith through March 2022 to aid in the transition.