Hank Darlington

Darlington on Showrooms: Diversify To Grow Sales And Margins

April 4, 2002

Expanding the variety of products and manufacturers you represent will lead to increased sales and higher gross profit margins.

Darlington on Showrooms: Partnering For Profits

Hank Darlington

February 28, 2002

Working as partners, the wholesaler and plumbing contractor can turn a showroom into a win-win situation for all concerned.

Darlington on Showrooms: Getting The Most Out Of Your Reps

Hank Darlington

February 4, 2002

Wholesalers can benefit from the new, expanded role played by reps in the marketplace.

Darlington on Showrooms: Showrooms Down Under

Hank Darlington

December 6, 2001

Australia's largest plumbing wholesaler has a savvy attitude about showroom selling.

Darlington on Showrooms: Recipe for success

Hank Darlington

October 10, 2001

Employee training is one of the four "secret" ingredients to achieve success in the showroom business.

Darlington on Showrooms: Professional showroom selling: Part IV

Hank Darlington

September 7, 2001

Closing the sale is the most important step in selling, but first know how to qualify the customer.

Darlington on Showrooms: Professional showroom selling: Part II

Hank Darlington

June 11, 2001

Showroom owners and managers owe it to themselves and their employees to develop a sales-training program that incorporates basic selling skills.

Darlington on Showrooms: Professional showroom selling: Part I

Hank Darlington

June 6, 2001

Turn your showroom into a high profit "selling room" by offering sales training to your salespeople.

Darlington on Showrooms: Step out of the box!

Hank Darlington

June 6, 2001

Make your showroom a one-stop shopping outlet and boost profits.

Darlington on Showrooms: Beating the big-box stores

Hank Darlington

April 5, 2001

Wholesalers' showrooms offer some distinct advantages when compared with the giant home centers.

Articles by Hank Darlington

Darlington on Showrooms: Diversify To Grow Sales And Margins

Darlington on Showrooms: Partnering For Profits

Darlington on Showrooms: Getting The Most Out Of Your Reps

Darlington on Showrooms: Showrooms Down Under

Darlington on Showrooms: Recipe for success

Darlington on Showrooms: Professional showroom selling: Part IV

Darlington on Showrooms: Professional showroom selling: Part II

Darlington on Showrooms: Professional showroom selling: Part I

Darlington on Showrooms: Step out of the box!

Darlington on Showrooms: Beating the big-box stores

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