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The American Supply Association (ASA) markets itself as “an INDISPENSABLE resource, committed to giving its members the ABILITY to adapt, grow and succeed.” Right now, “adapt” is the key word in this commitment, because if you fail to do so, growth and success will be beyond your reach.

Connecting the industry’s leading distributors, manufacturers and reps to share best practices among peers, on a regular basis, is a powerful formula for success.

ASA’s member-value proposition is stronger than ever and cannot be matched by any other organization in the industry.

The extraordinary generosity of this industry makes it possible for ASA University to develop and deliver education, tools and resources aimed at elevating its workforce.

Over the last 36 months, I had the opportunity to lead strategic planning workshops for associations, buying groups, independent distributors and one manufacturer.

Association leadership goes to White House to sign Pledge to America’s Workers initiative.

 

Former American Supply Association Rick Fantham has told the story before about how national distributor Hajoca, of which Fantham is its president and CEO, had submitted its membership resignation to the national association about a decade ago.

It has been said that culture eats strategy for lunch. And that culture is a company’s last differentiator.

Being successful in any business hinges on your ability to understand your customer in a way that allows you to anticipate their needs and offer a solution.