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SHT2026 Column Headshots Web Kristen

Relationships Still Matter in a Digital World

Products evolve, markets shift and technology advances. Yet, one thing remains remarkably consistent: people doing business with people.
Kristen Bayles 200x200 headshot
Kristen R Bayles
July 6, 2026

Technology can help us work faster and smarter. It can improve efficiency, provide insights and streamline countless processes. But, it can’t replace the confidence that comes from knowing the person on the other end of the conversation genuinely cares about your success.


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And So It Flows: We Talk About Sustainability with Chrissy Walsh
And So It Flows Podcast

How Have Expectations for Building Systems Changed in a Year?

The role PHCP-PVF distributors play in shaping more sustainable outcomes
Kristen Bayles 200x200 headshot
Kristen R Bayles
June 23, 2026
On a recent episode of And So It Flows, we welcomed back Chrissie Walsh, regional environmental sustainability lead for GF North America, for a follow-up conversation on sustainability, systems thinking and the changing expectations around modern buildings.
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Commercial outlook tech looking at pipes

Commercial Market Outlook: Retrofit Projects Lead the Way

Commercial market trends, labor challenges, retrofit demand, and what to prepare for
Kristen Bayles 200x200 headshot
Kristen R Bayles
May 25, 2026

As commercial building owners continue to navigate economic uncertainty, labor shortages and changing customer demands, retrofit and renovation work is becoming a key opportunity across the plumbing market. In this article, learn where the commercial market is headed and how manufacturers, wholesalers, and contractors can adapt.


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Burning House Graphic

Why Day-To-Day Firefighting Douses Distributors’ Profit

A shift to order-level visibility and process discipline can help distributors eliminate margin leaks and regain control of performance.
Michael Biwer
May 4, 2026
Ask a distributor to describe their day-to-day, and there’s an excellent chance that they’ll use the term “fighting fires.” It makes sense that this term has become so popular – the work sounds urgent and important, even heroic.
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AI at Work
Guest Column | Savanna True

AI at work: Hide or thrive?

As automation handles routine tasks, creativity, critical thinking and ethical leadership will define the most valuable employees.
Savanna True
Savanna True
April 29, 2026
By learning to use AI wisely in our daily work, prioritizing ethical use, and nurturing essential human skills, we’ll not only get more done and spark innovation, but ultimately build a more effective and rewarding future for ourselves and our organizations.
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AI Changes Since Last Year
ASA News

How fast AI has changed since last year

April 27, 2026
One of the clearest ways to understand what has changed since last year’s Applied AI for Distributors event is this: some of the things that were being discussed as next are now showing up as current.
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ASA Operating Performance Report
ASA News

How distributors are winning with business intelligence

Advanced data tools are helping wholesalers forecast demand, optimize pricing, and improve performance across every level of the business.
April 22, 2026
Strong business intelligence (BI) data has become a competitive necessity for distributors operating in increasingly complex and fast-moving markets.
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AI and Security Graphic
Marketing Matters | Alicia Branham

AI Is Moving Faster Than Your Security Policies

Artificial intelligence gives companies power to grow, but not without risk.
Alicia Branham.png
Alicia Branham
April 17, 2026
AI is evolving faster than the policies, security systems, and safeguards designed to manage it. The smartest companies won’t ignore AI, they also won’t hand over the keys to their business until the technology proves it can be trusted with them.
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Man in Warehouse

The hidden gaps in your sales cycle

Fix the front end: Why most sales problems are really process problems.
Brian Gardner author profile 200x200
Brian Gardner
April 13, 2026
Someone must own sales excellence. Someone must act as CEO for CRM. That person should be a respected sales leader with the autonomy to make critical decisions for the company. Their role goes beyond platform selection and configuration. They are responsible for driving adoption, setting standards, training, coaching and continuous improvement.
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Smart Warehouse

The State of AI in Distribution

Why speed, not scale, will define the next era of PHCP-PVF; steps distributors can take now.
Natalie Forster headshot 2025 200x200px
Natalie Forster
April 8, 2026
According to recent research from McKinsey & Company, AI adoption has surged over the past two years, with a growing share of organizations reporting measurable impact on revenue, cost reduction and customer engagement.
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