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Home » Topics » Columnists » Natalie Forster: From the Editor

Natalie Forster: From the Editor
Natalie Forster: From the Editor RSS Feed RSS

Sunrise from the view at the Farimont Millinnium Park hotel in Chicago

Natalie Forster: Record setting

PHCP-PVF industry once again proves resilient at year end 2022.
Natalie Forster headshot 2025 200x200px
Natalie Forster
December 5, 2022

Writing this column I am just getting home from my first-ever trip to Chicago. While I was there — on Thursday, Nov. 10 — the city recorded a record high temperature for that time of year at 76° F. This was great news for a born and bred North Carolinian who doesn’t fare well in temps below about 50°. Now, the culprit behind these record-setting temps — global warming caused by greenhouse gas emissions — isn’t such great news, but it is one our industry is actively working to address (check out the story on geothermal trends and decarbonization in this issue for more information there).


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Hirsch Pipe & Supply won the AD Plumbing Member of the Year award

Natalie Forster: A room full of passion

Passion for PHCP-PVF industry shines bright during AD PHCP North American Meeti
Natalie Forster headshot 2025 200x200px
Natalie Forster
November 8, 2022

When you listen to a good speech, there are usually a couple of standout phrases that stick with you. A really good speech will have you jotting down notes of a few key quotes that you don’t want to forget. This was the case for me as I listened to a few different speeches throughout the 2022 Affiliated Distributor’s PHCP North American Meeting.


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talent retention

Bill Condron: Keeping them is the hard part

Attracting is half the battle, ASA hones in on talent retention for long term success.
Bill Condron
Bill Condron
October 12, 2022

Every industry is dealing with a pending “brain drain” and working hard to find new people to join their teams. Add in the challenges of appealing to a new generation of workers that have unique desires for their nascent careers, and you can be left with a daunting challenge.


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Mentorship

Natalie Forster: Invest in mentorship programs

Mentorship benefits more than just new employees.
Natalie Forster headshot 2025 200x200px
Natalie Forster
October 11, 2022

A recent report by the Together Platform found that 37% of HR professionals say employees are not being supported to reach their full potential. I continue to hear news about mentorship programs in the PHCP-PVF industry, both formal and informal, and the tremendous impact they have on new employees, younger employees and those that are new to the industry.


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US Capitol

Natalie Forster: Plumbing industry responds to Inflation Reduction Act of 2022

Legislation believed to do little in short or long term for inflation, associations work to fight unnecessary regulations.
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Natalie Forster
September 2, 2022

On Aug. 16, President Biden signed the Inflation Reduction Act of 2022 (IRA). While the bill claims it will, “make a historic down payment on deficit reduction to fight inflation, invest in domestic energy production and manufacturing, and reduce carbon emissions by roughly 40% by 2030,” plumbing associations aren’t convinced the IRA will do much — if anything — to reduce inflation or benefit small businesses or the American consumer.


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Social media is for connection and engagement,

Natalie Forster: Get real

Social media is for connection and engagement, not just promotion.
Natalie Forster headshot 2025 200x200px
Natalie Forster
August 10, 2022

Did you know Mark Zuckerberg originally founded Facebook in 2004 as an online website tool to help connect his fellow Harvard students with one another? Today, depending on who you ask, the purpose of Facebook could be many different things, but you can’t deny that it still connects people. 



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Top 20 Under 40 contest

Natalie Forster: Generational stereotypes in the workplace

Contest gives opportunity to celebrate next-gen PHCP-PVF professionals.
Natalie Forster headshot 2025 200x200px
Natalie Forster
July 5, 2022

Millennials aren’t the only generation that endure less than gleaming stereotypes. Gen Xer’s — age 42-57 — are often called the “Day Care Generation,” “The Latchkey Generation,” or “The Forgotten Generation."


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0622-sht-edit-img1.jpg

Natalie Forster: Quick, fast and in a hurry

Attention spans of consumers continue to shrink, think about your company’s first impression.
Natalie Forster headshot 2025 200x200px
Natalie Forster
June 10, 2022

A study performed by Microsoft in 2021 found that the average attention span of adult consumers today is a mere eight seconds.


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upward trend

Natalie Forster: Even better

Are all signs pointing up for PHCP-PVF supply chain?
Natalie Forster headshot 2025 200x200px
Natalie Forster
May 12, 2022

The May issue is an exciting one. The first order of business is Supply House Times’ annual Premier 150 distributors list. As you can predict, sales skyrocketed for many PHCP-PVF distributors throughout fiscal year 2021.


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Natalie Forster

Natalie Forster: Passion and giving shine through plumbing industry

PHCP companies give back and come together to celebrate World Plumbing Day.
Natalie Forster headshot 2025 200x200px
Natalie Forster
April 6, 2022

I’m happy to see the PHCP-PVF industry taking every chance it gets to shout the importance of what you do, work together for the greater good, and give back in numerous ways.


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