The American Supply Association announced Dell Technologies as its newest ASA Association Partner.

Dell Technologies will be recognized as the exclusive ASA Association Partner for small business IT and computer equipment solutions. In addition to a robust marketing and promotional effort to further familiarize ASA member companies with Dell’s vast suite of products and services across ASA’s many communication platforms, ASA member companies will be able to take advantage of exclusive ASA-members only discounts on Dell-related products.

“ASA continues to provide additional ways our members can thrive in these ever-changing times,” said ASA CEO Michael Adelizzi. “Partnering with a well-known and forward-thinking company such as Dell Technologies will provide our members with yet another avenue and resource to help them thrive now and well into the future through the exploration of the latest small business IT and computer equipment solutions for their companies.”

"We are thrilled to partner with ASA to offer our technology products and solutions to their members,” said Mobolaji Sokunbi, director of small business alternate routes to market at Dell Technologies. “ASA members can now receive healthy savings on Dell Technologies vast range of products, including the award-winning Latitude laptops and the durable Rugged laptop line. We are passionate about helping small businesses grow and believe together we can support ASA and their members in their business journey. We are confident that ASA and its diverse membership will receive great value from this partnership."

Dell will have a presence at ASA’s upcoming NETWORK2021 national conference in Las Vegas Nov. 9-11 at the JW Marriott Resort & Spa.