Supply House Times logo Supply House Times
search
cart
facebook instagram twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Supply House Times logo Supply House Times
  • NEWS
    • ASA NEWS
    • Company News
  • PRODUCTS
    • Interactive Spotlights
  • COLUMNS
    • Natalie Forster: From the Editor
    • Alicia Branham: Marketing Matters
    • Brad Williams: Succession Planning
    • Melissa Rasico: Luxury Plumbing Lounge
    • Letter from ASA President
    • Guest Columnists
    • Safety Columnists
  • MARKETS
    • Codes & Legislation
    • Heating & Cooling
    • Industrial PVF
    • Plumbing
    • Radiant & Hydronics
    • Solar Thermal | Geothermal
    • Technology
    • Women in Industry
  • BATH & KITCHEN PRO
    • Bath & Kitchen News
    • Bath & Kitchen Products
  • SPECIAL EDITIONS
    • B.I.G. Book Directory
    • Premier 150
    • Rep Locator Directory
  • MEDIA
    • Podcasts
    • Videos
    • eBooks
    • Webinars
  • RESOURCES
    • Radiant Comfort Report
    • Industry Calendar
    • Industry Links
    • Custom Content & Marketing Services
    • Market Research
    • Supply House Times Store
  • EMAG
    • EMAGAZINE
    • ARCHIVE ISSUES
    • CONTACT
    • ADVERTISE
  • SIGN UP!

Good News for Distributors in GDP Data

By Adam J. Fein
December 15, 2009
The American Supply Association is pleased to present this first in a series of articles designed to provide information and promote ongoing dialogue among all participants in the wholesale channel of distribution.

At the end of October, the government released preliminary estimates of U.S. Gross Domestic Product (GDP) for the third quarter of 2009. The economy grew by an unexpectedly strong 0.9% versus the second quarter, which translates into annualized growth of 3.5%.

Both consumer spending and business investment increased, providing further evidence that the green shoots are beginning to sprout for real. Although the recovery will remain uneven until unemployment starts to decline, there is some good news for wholesaler-distributors.

Trends of particular note:
 
  • Consumer spending grew for the first time since mid-2008. The cash-for-clunkers program added about one percentage point to growth.

     
  • Exports of goods were a bright spot for the U.S. economy, driven by a combination of the depreciating dollar and a faster recovery in other countries. Growth in exports are good news for distributors selling to export-oriented manufacturers.

     
  • Inventories declined again, subtracting from growth. However, inventories will add to growth in future quarters as businesses (includes wholesaler-distributors) begin restocking.

       
  • Residential investment increased for the first time in four years, although total residential investment is 54% below its peak of four years ago. The tax credit for first-time homebuyers contributed to the strong performance. The revenues of building materials distributors are closely tied to residential investment. Building materials and construction wholesale distributors can look forward to a somewhat brighter 2010. Construction activity is showing signs of life but will remain depressed during the next four to five years as the excesses of the housing bubble get slowly worked out. 

    Keep in mind that we are coming off a dramatically lower base level. Annualized revenues of building materials and construction wholesale distributors are now running at $98.4 billion compared to $145 billion in 2006, suggesting that substantial overcapacity remains in this sector. New housing starts should increase next year to about 750,000 units, and the easy credit terms that helped to inflate the bubble are unlikely to return for at least 10 years (if ever).

    Foreclosures and oversupply will continue to exert downward pressure on pricing. The remodeling market will also recover but remain below the bubble year levels. Cash-out refinancings, which support the remodeling market, totaled $1.1 trillion from 2003 to 2007. In contrast, less than $45 billion of equity was cashed out in the first half of 2009.

  • Business spending on equipment and software, which is about three-quarters of fixed nonresidential investment, also grew as credit conditions improved and business confidence improved. I am raising my forecasts for industrial distribution and now expect year-over-year growth to turn slightly positive in the first quarter of 2010.

    This forecast is driven by the recovering industrial economy. Manufacturing capacity utilization grew at a 7.7% annualized rate in Q3. Even if we exclude the cash-for-clunkers auto manufacturing boost, output rose by a still healthy 3.8% last quarter.

    U.S. exports should accelerate because the rest of the world is recovering faster than us, although the most recent trade data (from August) still shows tepid growth. Additionally, exports will be helped by the weakening dollar.  The increasingly perilous state of our nation’s finances will likely lead to more dollar weakness.


  • Links

    • For More ASA News

    Share This Story

    Looking for a reprint of this article?
    From high-res PDFs to custom plaques, order your copy today!

    Adam J. Fein, Ph. D. is the founder and president of Pembroke Consulting, a firm that provides business and marketing strategy advice to executives operating in channel-intensive industries. He can be reached at 215-523-5700 or on the Web at www.PembrokeConsulting.com. This article is adapted from the new "OUTLOOK 2006: An Executive's Companion to Facing the Forces of Change," which is available for purchase at www.nawpubs.org.

    Recommended Content

    JOIN TODAY
    to unlock your recommendations.

    Already have an account? Sign In

    • Stock financial index show successful investment on property business and construction industry with graph and chart for presentation and report background.

      2025 predictions: Twelve trends supply houses should know

      As 2024 ends, I’ll review last year’s predictions and...
      PHCP and PVF Technology & Operations
      By: Brad Williams
    • Background of aerial view of Industrial container port part of shipping in nighttime with a blue overlay.

      2025 Next Gen ALL-STARS: Top 20 Under 40 PHCP-PVF Professionals

      The future of the PHCP-PVF industry is being shaped by a...
      Market Sectors
      By: Natalie Forster
    • Premier 150: The top PHCP-PVF Distributors of 2026

      Premier 150: The Top PHCP-PVF Distributors of 2026

      Combined revenue across this year’s Premier 150 once...
      Heating & Cooling
      By: Natalie Forster
    Manage My Account
    • eMagazine
    • Newsletters
    • Manage My Preferences
    • Online Registration
    • Subscription Customer Service

    More Videos

    Popular Stories

    Jeff Dice

    Built to Scale, Designed to Stay Local: Lessons From Winsupply at 70

    Commercial outlook tech looking at pipes

    Commercial Market Outlook: Retrofit Projects Lead the Way

    A graphic showing an arrow moving upward, with "PHCP-PVF Price Increases" written above it.

    PHCP-PVF Price Increases May 2026

    2026 Premier Rankings

    Events

    December 30, 2030

    Webinar Sponsorship Information

    For webinar sponsorship information, visit www.bnpevents.com/webinars or email webinars@bnpmedia.com.

    View All Submit An Event

    Poll

    Identifying Daily Time Loss Areas for Your Team

    Where does your team lose the most time each day?
    View Results Poll Archive

    Products

    The Water Came To A Stop

    The Water Came To A Stop

    See More Products

    Download the FREE 2025 Water Conservation, Quality & Safety eBook

    Download the Fifth annual Bath & Kitchen Pro eBook

    Related Articles

    • You are in the business of change

      See More
    • ASA University helps members get ahead in the age of change

      ASA University helps members get ahead in the age of change

      See More
    • ASA News for December 2001

      See More
    ×

    Stay in the know on the latest PHCP-PVF industry trends.

    Get tailored content delivered your way.

    JOIN TODAY!
    • RESOURCES
      • Advertise
      • Contact Us
      • Directories
      • Store
      • Want More
      • Plumbing & Mechanical
    • SIGN UP TODAY
      • Create Account
      • eMagazine
      • Newsletter
      • Customer Service
      • Manage Preferences
    • SERVICES
      • Marketing Services
      • Reprints
      • Market Research
      • List Rental
      • Survey/Respondent Access
    • STAY CONNECTED
      • LinkedIn
      • Facebook
      • Instagram
      • YouTube
      • X (Twitter)
    • PRIVACY
      • PRIVACY POLICY
      • TERMS & CONDITIONS
      • DO NOT SELL MY PERSONAL INFORMATION
      • PRIVACY REQUEST
      • ACCESSIBILITY

    Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

    Design, CMS, Hosting & Web Development :: ePublishing