Villeroy & Boch named Quebec-based Imperial Decorative Hardware, one of Canada's largest distributors of high-end fixtures, furnishings and accessories for the bath, as a partner in its efforts to expand its distribution in Canada and increase its share of the North American market. Earlier this year, Villeroy & Boch consolidated the sales and marketing of its sanitaryware with tile and the company says it has been regaining a foothold in the U.S. market.

Imperial maintains relationships with nearly 100 Canadian dealers who are focused primarily on the residential sector and sell to architects and designers. The company also caters to the hotel and hospitality industry. Founded in 1958, the family-owned business operates a 10,000-sq.-ft. warehouse. Among the other luxury bath companies Imperial represents are Jado, Valsan and Allied Brass.

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