The early-bird deadline to submit your company’s data into the 2023 ASA Operating Performance Report benchmarking survey is this week, Friday, March 31. Those distributor companies that submit data by March 31 will receive a quick-turnaround report that allows you to compare your results against preliminary benchmarks.
The ASA OPR has been regarded as the gold standard in PHCP-PVF distributor benchmarking for more than 40 years and presents more than 130 financial datapoints for wholesalers to compare themselves against the entire industry, firms of similar sales volume, similar product offerings and of similar geographical location.
 Not totally familiar with ASA’s OPR?
No worries. Check out this recent story that outlines what the OPR is all about.

What is the cost?

Members of the AD, IMARK and The Commonwealth Group buying groups pay $269 for the report if your firm puts data into the study. You can still purchase the report without submitting data, but the cost is much higher ($849).
 When is the final deadline for data?

If you can’t swing the March 31 deadline, the final submission date is April 14. The full report will be available to all participants in May.

How do I submit data?


For more information on participating in the 2023 OPR survey, email ASA Manager of Data/Market Intelligence Bri Baresel at