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Home » Authors » Natalie Forster

Articles by Natalie Forster

Hot water pipes

Campus shutdown at Oakland University exposes hidden risks of aging hot-water infrastructure

Failure underscores the critical role of preventive maintenance, plumbers and wholesale supply chains.
Natalie Forster headshot 2025 200x200px
Natalie Forster
December 1, 2025

According to university officials, the underground heating loop which supplies heat and domestic hot water to large portions of campus, developed a significant leak that was initially losing roughly 6,000 gallons of water per day. As temperatures dropped, pressure in the system rose, and the loss rate increased, raising the risk of widespread system failure. University leadership determined that delaying repairs until the end of the semester was no longer safe.


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Two warehouse workers are moving boxes in a large distribution center.
From the Editor | Natalie Forster

Beyond the buzzwords: What your shelves reveal about 2025’s product trends

Natalie Forster headshot 2025 200x200px
Natalie Forster
November 12, 2025

According to the American Supply Association’s most recent sales report, industrywide wholesale trade in mid-2025 was up just over six percent year-over-year, while inventories climbed a modest 1.3%. That balance suggests something healthy — not overheated, but steady growth with wholesalers staying disciplined on stock levels. In other words, people are buying smart.


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2025 AIM/R-Supply House Times roundtable participants from left – Whitney Morgan, Jeff David, Cullem McCarthy, Anthony Estrada, and Greg Aranoff.

Reps redefined: How AIM/R members are navigating a shifting marketplace

From data demands and buy/sell challenges to M&A pressures and commission chaos – reps rise to the occasion.
Natalie Forster headshot 2025 200x200px
Natalie Forster
November 10, 2025

Supply House Times discussed the evolving PHCP-PVF industry with members at the 53rd AIM/R conference, focusing on rising expectations, market shifts, and the importance of strong partnerships.




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Incoming ASA President Kip Miller

Meet your incoming ASA President: Eastern Industrial's Kip Miller

Eastern Industrial Supplies Kip Miller on leadership, stewardship and the ASA roadmap for tech adoption, margin discipline, and a stronger tomorrow.
Natalie Forster headshot 2025 200x200px
Natalie Forster
November 7, 2025

Faith, stewardship, and a people-first leadership style have shaped Miller’s 45-year career at Eastern. As he prepares to serve as the American Supply Association’s 2026 president, he aims to bring that spirit to the PHCP-PVF community by encouraging members, promoting smart technology adoption, and building a stronger future together.


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Flow of Infographic data moving in virtual 3D space.
American Supply Association

Building a common language for product data

Inside ASA’s new Product Data Standard — and how collaboration is solving a decades-old challenge.
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Natalie Forster
October 31, 2025

The American Supply Association (ASA) is set to transform the plumbing, heating, cooling, and PVF industries with its Product Data Standard (PDS), launching on July 1, 2025. This initiative aims to standardize product information across the supply chain, streamlining communication from manufacturer to distributor to end user. Say goodbye to inconsistent data and hello to a new era of efficiency and clarity.


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A red barn with black roof and other outbuildings on a traditional American farm on a sunny day.

From Michigan Farm Girl to CEO

How Cheryl Merchant’s grit, empathy and love of manufacturing shaped her path to the top of Taco.
Natalie Forster headshot 2025 200x200px
Natalie Forster
October 29, 2025

When Cheryl Merchant talks about her path from rural Michigan to the corner office at the Taco Family of Companies, she does so with the steady confidence of someone who’s spent four decades proving that perseverance and people-first leadership can build anything — from global factories to family-style company cultures.


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The Hubbard Supply House Team at its annual Spring Family picnic

Leading with legacy: Wilson Teachey on Hubbard Supply House and the future of distribution

Natalie Forster headshot 2025 200x200px
Natalie Forster
October 13, 2025

When Wilson Teachey first attended the Southern Wholesalers Association (SWA) meeting three decades ago, he was surprised by the family-like atmosphere. As a young professional at Hubbard Pipe and Supply, he discovered a welcoming culture and strong relationships within the wholesale industry that greatly impacted him.


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2025 Supply House of the Year ribbon superimposed over company photo

Meet the 2025 Supply House of the Year: Thos. Somerville Co.

A legacy forged in brass, a future built on people.
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Natalie Forster
October 9, 2025

In an industry where scale and speed can overshadow character, Thos. Somerville Co. stands out not just by what it delivers — but how it delivers it. What began in 1861 as a modest brass foundry has grown into a Mid-Atlantic plumbing, heating, and HVAC supply powerhouse. But Somerville’s real strength lies in a culture grounded in craftsmanship, relational trust, and service — principles forged in the foundry and still alive today.


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Two maintenance workers inspecting a large pipe for a water drainage project under construction.

Navigating utility and contractor M&A in waterworks

Utilities, contractors and distributors are merging at record pace — reshaping product demand and raising the bar for wholesalers.
Natalie Forster headshot 2025 200x200px
Natalie Forster
October 8, 2025

Consolidation is affecting the waterworks ecosystem, with investor-owned utilities acquiring many small systems. In 2024, 79% of water utility deals involved systems with fewer than 3,000 people, and wastewater acquisitions accounted for half of Q4 activity, driven by regulatory burdens on small systems and larger companies' growth ambitions.


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Illustration of a merger: Groups of healthcare professionals stand on two converging arrows, illustrating the concept of a merger or unification. Translucent teal and turquoise arrows appear on an ultra-dark background.
From the Editor | Natalie Forster

The Commonwealth Group members meet one last time before officially merging with AD

The right move forward
Natalie Forster headshot 2025 200x200px
Natalie Forster
October 6, 2025

Throughout the 1970s-1980s there were four main industry buying groups - AD, Embassy, Omni and WIT & Co. Often referred to as “legacy buying groups,” these groups existed and operated for decades before consolidation began. Here's a quick history lesson on buying group mergers in the sector.


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