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Home » Authors » Bruce Merrifield

Articles by Bruce Merrifield

Bruce Merrifield

Amazon vs. Walmart

Bruce-Merrifield
Bruce Merrifield
September 28, 2017

Be true to your infrastructure and your most historically profitable customers.


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Bruce Merrifield

Examining Amazon, Part 2

Bruce-Merrifield
Bruce Merrifield
August 24, 2017

Amazon wants your zero-attention-needing digital customers and orders.


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Bruce Merrifield

Grainger vs. Amazon, Part 1

Bruce-Merrifield
Bruce Merrifield
July 20, 2017

Grainger will survive. It has niches of customers and items that Amazon can’t currently dent.


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Bruce Merrifield

Measure your vital intangibles

Bruce-Merrifield
Bruce Merrifield
June 19, 2017

The law dictates you must be able to show financial numbers based on things that are easy to see, count, tax and borrow against.


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Bruce Merrifield

What makes a branch profitable?

Bruce-Merrifield
Bruce Merrifield
April 27, 2017

A monster distribution chain CEO asked for ideas to include in a regression analysis.


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Global Trends For Private Label Products

Bruce-Merrifield
Bruce Merrifield
July 1, 2007
A new book discusses the benefits and downsides to private label and what manufacturers can do to strengthen their brands.
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