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Home » Topics » News » ASA News

ASA News
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ELEVATE2023

Katie Poehling Seymour: Hold the ladder for someone

ASA’s Women in Industry Division continues to move our industry forward
Katie Poehling Seymour
Katie Poehling Seymour
May 8, 2023

While I’m not the first woman to be president of the American Supply Association, I am the first woman with the honor of attending the ASA Women in Industry ELEVATE conference as the ASA president —being the first woman to hold the role since the founding of the group in 2014.


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Charleston, South Carolina

ASA Women in Industry Division breaks more records

More than 320 PHCP-PVF women leaders gather in Charleston for annual ELEVATE conference.; first-time attendees share key takeaways.
Natalie Forster headshot 2025 200x200px
Natalie Forster
May 3, 2023

With each passing year that the American Supply Association (ASA) Women in Industry Division holds it’s ELEVATE conference, it becomes more and more evident than the strength and representation of women in the PHCP-PVF supply chain is growing — much like the division itself.


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product data library

Project data challenges for distributors

ASA’s D.NEXT creating quick links directory
April 6, 2023

At last year’s ASA Strategic Planning Retreat, volunteers discussed the idea of a “product data library” that could be the sole source of manufacturer product data to help enable distributors to compete against online-first, big-box retailers, and other nontraditional competitors.


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Dakota Supply’s Gail See

What our trainer members can teach us

An interview with Dakota Supply’s Gail See.
April 4, 2023

Company training leaders and trainers come from many backgrounds with varying levels of learning and development experience. While not all have degrees in L&D, they most certainly have a passion for helping others to grow.


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2023 ASA Legislative Fly-In

Katie Poehling Seymour: Fight for your right to participate

What does advocacy truly mean?
Katie Poehling Seymour
Katie Poehling Seymour
April 3, 2023

Advocacy is one of the pillars of the American Supply Association. When the association was founded more than 50 years ago, the need to advocate on behalf of the industry as a whole with a unified voice was paramount and the need remains today.


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Report_Graphics_FEB2023.jpg

2023 ASA Operating Performance Report early-bird data submission deadline this week

March 28, 2023

The ASA OPR has been regarded as the gold standard in PHCP-PVF distributor benchmarking for more than 40 years and presents more than 130 financial datapoints for wholesalers to compare themselves against the entire industry, firms of similar sales volume, similar product offerings and of similar geographical location.


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ASA distributor members report

ASA distributor members report solid start to 2023

March 13, 2023

Respondents to ASA’s monthly sales reported a median sales increase of 18% for January 2023 vs. 2022. This reverses a four-month trend of slowing year-over-year rates of growth.


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ASA Education Foundation Chairwoman Rebecca Falish

Katie Poehling Seymour: We don't need to prepare for my world, but the world they will live in

The ASA Strategic Planning Retreat is peak industry engagement.
Katie Poehling Seymour
Katie Poehling Seymour
March 10, 2023

Last month, the room at the Ritz-Carlton Golf Resort in Naples, Florida, was brimming with more than 100 volunteers representing multibillion-dollar international companies, regional independent companies, and maybe the lifeblood of the industry, multigenerational family businesses.


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ASA launches new and improved website

ASA launches new and improved website

March 9, 2023

ASA is proud to announce the launch of a new and exciting website that better reflects the association brand and that of the PHCP-PVF industry.


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data analysis

ASA member companies predict 2023 increase in eCommerce sales

Recent survey dives deep into eCommerce channel development and importance of robust product data as a service differentiator.
February 20, 2023

The overall survey queried sectors such as industrial, electrical, safety, HVACR, plumbing, building materials, safety, hardware, chemical and plastics, oil and gas products, JanSan and several others. The survey featured an 85-15 percent split between distributors and manufacturers.


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