In this economy, it’s imperative for a distributor to know how its competitors are performing and how its own company stats compare to the overall industry averages. ASA makes this information available for purchase to both ASA members and non-members through the ASA Operating Performance Report (OPR). The 2008 edition is now complete and ready for purchase - over 31% of ASA’s membership contributed data to this incredible body of knowledge.

The ASA OPR represents the most complete, accurate and up-to-date comparative financial performance information published anywhere about the PHCP and PVF industries. This study is designed to serve as an easy-to-understand, actionable tool for industry firms to evaluate their company’s operating results in order to pinpoint strengths and weaknesses and improvement opportunities. Understanding financial ratios and the impact of this type of analysis could mean the difference between simply “operating” your business or “excelling” in your industry.

The OPR will help you monitor key performance areas such as:
  • Return on equity
  • Gross margin
  • Gross margin on net sales
  • Cost of goods sold to average
  • Payroll expense to gross margin
  • Gross margin per employee

    Detailed survey results that appear in this report are broken down into primary business segments in the PHCP and PVF industries. Within each segment, data is shown for all participating firms, as well as by sales volume size, and a special analysis that focuses on high profit firms is included. The 2008 edition also includes a 20-year trend report for each business segment.

    Visit to order a copy today. 
    For more information on the OPR, contact Chris Murin at 312.464.0090 ext. 205 or