Essentials Of Profitable PHCP DistributionLate last year, the Education Foundation introduced the "Essentials of Profitable PHCP Distribution" course. Acceptance of the program continued to accelerate throughout the year with several members committing to putting all new employees through the program.
To help ASA members begin using Essentials, the Foundation conducted pilot workshops featuring Dr. Kathryne Newton of Purdue University, in Indianapolis; Indian Wells, CA; Boston; Chicago and Las Vegas. The workshops attracted more than 200 principals, executives, branch managers, trainers and new employees. Participants received a full day's instruction, the Essentials course book, a course exam and certificate. Additional workshops are planned for Orlando, FL; Charlotte, NC, and Nashville, TN this fall. A "Leader's Guide" containing the workshop's PowerPoint presentation and other learning aids is now available.