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NewsPlumbingPHCP and PVF Company News

Winsupply makes strategic hire for West Coast growth

Keith Hubbard
Leah Mascitelli Photography
January 5, 2026

The Winsupply Family of Companies is growing its West Coast presence as it adds another person responsible for coaching and recruiting entrepreneurs in wholesale distribution. Keith Hubbard joined Winsupply Inc., a national wholesale distributor based in Moraine, Ohio, in early November as an Area Leader to serve Winsupply Local Companies and recruitment efforts on the West Coast.

Hubbard comes to Winsupply from his most recent role as president and CEO of PACE Supply Corp., an employee-owned wholesale distributor of plumbing supplies based in California. He led the company for five years, growing revenue to over $1 billion annually with 32 locations.

“I developed a deep appreciation for entrepreneurial ownership, high-performance culture, and building leaders who act like operators,” Hubbard said.

Hubbard comes to Winsupply with over 25 years of HVAC and plumbing industry experience. He spent a total of 20 years at Ferguson Enterprises. "We are delighted to welcome Keith to our team," said Rob Ferguson, President, Local Company Group, Winsupply Inc. "His extensive experience in the California market, industry expertise, and strong relationships are a perfect strategic fit for this key growth position. Most importantly, Keith's values and dedication to supporting entrepreneurs align seamlessly with the Winsupply mission and purpose, which is to support and grow entrepreneurs.”

Being in the industry for 25 years, Hubbard was familiar with the Winsupply Family of Companies for many years. He said he was attracted by many unique aspects of Winsupply’s philosophy and business model, including the owner’s mindset and level of accountability felt by all employees.

“Winsupply’s model provides autonomy at the local level to make decisions and do things in the best interest of your customers and the employees tasked with serving customers,” Hubbard said. “Another key element is the compensation structure and rewards based on what you produce. Winsupply is unapologetic for that.”

Hubbard’s appreciation for entrepreneurship and knowledge of construction wholesale distribution began as a child. His father was an entrepreneur in the industry. “My father advocated for learning a skill/trade,” Hubbard said. “First as an apprentice plumber, then in warehouse operations. I then worked my way up through inside sales, outside sales, and eventually leadership roles, gaining a full view of how distribution works from the ground up.”

In the Area Leader role, Hubbard will be responsible for sharing the West Coast market with Area Leader Kyle Buxton. Buxton has covered the Western states for Winsupply for over a decade. In that time, Winsupply’s growth on the West Coast has gone from 38 Local Companies to over 70 Local Companies – with a more than 500% increase in annual sales. 

“Keith’s experience will be a blessing to the Local Companies he works with,” Buxton said. “I am thrilled to have Keith join the team.”

Hubbard said he’s excited to travel the market, visit Local Company presidents, meet the back-end business support services team based in Dayton, Ohio, and recruit more capable, hardworking entrepreneurs to begin their own entrepreneurial journey.  

Hubbard lives in Northern California with his wife, Amanda, and three sons, ages 10, 8, and 5. The family enjoys being active outdoors and playing various sports.

KEYWORDS: Winsupply

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