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NewsMarket SectorsPlumbingHeating & CoolingASA News

ASA News

How Bradford White stays grounded in relationships in an ever-evolving industry

ASA Platinum Supplier Partner Spotlight: Bradford White

By Julia Klein, Communications Specialist, Bradford White Corp.
Bradford White employees attended ASA Women in Industry Division’s ELEVATE2025 conference in Miami.
Photo courtesy of Bradford White

Bradford White employees attended ASA Women in Industry Division’s ELEVATE2025 conference in Miami. Photo courtesy of Bradford White

July 16, 2025

Bradford White is built on a foundation of unwavering commitment. We are committed to supporting our customers like no one else can or will, and an important component of that is maintaining strong industry partnerships.

In order to best serve our contractor and wholesaler customers in this ever-evolving industry, we must consistently evolve too. Our longstanding relationship with the American Supply Association (ASA) supports that evolution through networking, education, professional development and advocacy opportunities.

Bradford White has grown substantially over the years and one of our most significant areas of growth has been in the government and regulatory affairs category. We are actively involved in driving policy through open communication and advocacy with policymakers and have been for years.

As an influential leader in this space, we are committed to carrying on that important work for our core customer base and for the industry at large. It’s a responsibility we do not take lightly, which is why members of our Government Affairs team are so actively involved with ASA’s advocacy committees.

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» Read More ASA News

Eric Truskoski, vice president of administration & government affairs, currently sits on the ASA Advocacy Strategic Council, Bob Wolfer, manager, government relations, sits on the ASA Government Affairs Committee, and Bryan Ahee, codes and standards engineer, chairs the Codes and Standards Committee. We appreciate the opportunity to lend our resources to help advocate and participate in meetings that support our industry.

We’re also involved in other ASA boards and events. In April, a group of Bradford White employees attended the ELEVATE2025 conference, hosted by the ASA Women in Industry division, in Miami. The conference was filled with professional development, educational sessions, panel discussions, best practice sharing and lots of networking opportunities. There was a record number of attendees this year and we were proud to help fill the crowd!

Bradford White employees also participate in events such as EMERGE, NETWORK, and the ASA regional summits. We’re proud to support these opportunities that help equip our team members with the knowledge, experience, and industry connections they need to be successful. It’s an investment in our people and our corporation as succession planning is one of our critical focuses. Groups like ASA and the resources they provide are instrumental in preparing young leaders to continue to drive our business forward.

Our decades-long partnership with ASA has provided invaluable experiences for Bradford White employees, but at the core of it is the networking opportunities. Bradford White is built on the foundation of strong, longstanding and genuine relationships across the industry.

We sell exclusively through the wholesale distribution channel and believe wholeheartedly in the power of distribution in the trades. ASA provides a platform to empower and grow distributors at both a regional and national level and allows us to maintain our established relationships with distributors as well as build new ones. ASA’s members stretch across a variety of categories including buying groups, another partnership we value greatly.

We’re proud of the many ways in which Bradford White has grown over the years. Through strategic acquisitions and significant investments in research and development (R&D), product development, advanced manufacturing capabilities and talented employees, we have positioned ourselves to serve our customers no matter how the industry evolves.

And serving our customers means continuing to strengthen our relationships and develop new ones through industry opportunities like the ones offered by ASA.

We look forward to our continued partnership that allows us to stay grounded and continue to support our customers and their success in this ever-evolving industry.

KEYWORDS: American Supply Association heating water heater manufacturer water heaters water heating

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Julia Klein is a Communications Specialist for Bradford White Corp.

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