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NewsMarket SectorsPlumbingIndustrial PVFASA News

ASA News

InSinkErator's commitment to ASA, the trades and continued innovation

ASA Platinum Supplier Partner Spotlight

By Rob Grim
SHT 1223 ASA News 1 Partner Spotlight: InSinkErator 1.25 Advanced Series

Photo courtesy of InSinkErator

December 8, 2023

We understand the job of a residential plumber is one of the toughest out there. Even before electronics took over control of kitchens and baths, plumbers have been called on to be experts and troubleshooters tackling more issues than we can list.

Time is precious when plumbers are on the job. And for most, it seems to them like there’s just not enough hours in each day. They’re looking to you and other American Supply Association members for help.

That’s why we’re excited to bring new innovations from InSinkErator®, these are proven to significantly reduce the amount of time required to install or replace a new garbage disposal. It makes the job faster and easier. We call it EZ Connect Technology, and it’s available on each model in our Next Generation series of Advanced and Power garbage disposals. These new and improved units also feature the company’s re-engineered MultiGrind® and SoundSeal® Technologies.

Invented, designed, and assembled in the U.S., this next generation of disposals demonstrates the commitment InSinkErator makes to innovation. This technology delivers on the demands of the ASA membership, your customers and the homeowners they serve.

With the shrinking pool of skilled plumbing contractors, plumbers are being asked to do more jobs. EZ Connect Technology comes at just the right time for your plumbing customers. EZ Connect makes electrical connections a snap, as the toolless fittings snap into place on the disposal body. The new EZ Connect Cord and EZ Connect Hardwire Adapter feature a simple connector plug for both corded and hardwired installations. The EZ Connect Dishwasher Inlet Plug removes quickly with a turn of the supplied wrenchette, and EZ Grip handles make it easy to get a handle and lift the units when installing.

Another InSinkErator advancement that helps get plumbers off one job and onto the next quicker than ever is our patented LIFT & LATCH® Technology, which is now available on every InSinkErator disposal we sell. LIFT & LATCH components are designed to free up both hands while making disposal connection to the sink, eliminating any need for a second installer, and trimming the time needed to make that connection to just seconds.

Whether you’ve heard it directly or not, homeowners are eager for products that help provide cleaner, fresher, and more sustainable kitchens. InSinkErator President Joe Dillion recently commented that he and our entire organization are committed to delivering products that do just that.

To ensure we’re on target and that our emerging technologies are in line with your customers' demands, we’ll be relying on our relationship with the ASA membership more than ever.

» Read More ASA News

From the time we invented and released the first garbage disposal more than 85 years ago, we at InSinkErator have valued our partnerships with the professionals distributing, installing and servicing our world-class garbage disposals.

We’re grateful to ASA members and our plumbing industry partners, who continue to tell us what they’re looking for in a garbage disposal, as they remain loyal to our brand.

Working together we are a stronger industry, our kitchens and the environment are cleaner, and our professionals are spending less time under the sink and increased time generating more business. This is a win-win for everyone!

Wishing each of you a cleaner, fresher and healthier 2024!

Rob Grim
Vice President – Sales
InSinkErator

KEYWORDS: American Supply Association plumbers and pipefitters residential

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