There are endless resources on the internet to learn about digital marketing. Just a quick Google search will give you lists of best practices and tools. The challenge is taking this information and applying it to your specific company. That’s why I love my job: My job is to talk directly with experts from inside our industry and deliver the content to you, hopefully through a more relevant lens than the pages of Google.
Last month, I gathered three PHCP-PVF digital marketing gurus to talk best practices, dos and don’ts and common mistakes when it comes to digital marketing: Matco-Norca’s Director of Marketing Amy Zucchi-Justice, Porter Pipe & Supply’s Director of Marketing and Branding Stephanie Porter-Bodziach, and Pepco Sales & Marketing’s Marketing Manager Rachel Edens.