Brands encounter a major challenge when it comes to managing localized marketing through retail websites. While some are household names perpetuated through longevity and national advertising, their message isn’t always consistently communicated on a regional or local level.
Emerald, a business-to-business platform producer of trade shows, events, conferences and marketing solutions announced the appointment of Jason C. McGraw, CTS, CAE as vice rresident responsible for the oversight of the Kitchen and Bath Industry Show (owned by the National Kitchen and Bath Association) and CEDIA Expo. Additionally, Emerald announced the newly created position of Director, Key Accounts – KBIS and CEDIA Expo, to be assumed by Amy Hornby.
The National Kitchen & Bath Association (NKBA) released its Market Outlook report showing the remodeling industry is largely recovering from its Q1 COVID-19-induced dip. According to the report, the percentage of homeowners actively working on remodeling projects increased significantly, from 19% in Q1 to 36% in Q2.
The National Kitchen & Bath Association (NKBA) held its second annual NKBA Global Connect Business Summit, Sept. 9 and 10, 2020.
Over the course of the last few months, the American Supply Association has been actively monitoring the state of California’s efforts to pass “Get the Lead Out 2.0,” which would force manufacturers into a second round of endpoint fixture lead reduction, 10 years after current regulations went into effect.
One of the original founders of the American Institute of Kitchen Dealers, now the National Kitchen & Bath Association (NKBA), Robert L. Wieland died on Aug. 20 in his hometown of Allentown, PA. He was 91.
The National Kitchen & Bath Association (NKBA) has introduced the NKBA Global Connect Alliance Program and its initial partners. This international strategic collaboration connects associations and organizations serving the kitchen and bath marketplace to encourage a global exchange of current and forward-thinking insights and information.
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