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Greg Colizzi

Greg Colizzi is Senior Director, Client Solutions, at ProfitOptics, helping distributors and manufacturers uncover profit opportunities and design workflow automation solutions that deliver measurable impact. With 20+ years in the distribution industry, he brings deep expertise and a builder’s mindset to solving complex challenges. Learn more at profitoptics.com.

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When Rebates Help, and When They Hurt: The Hidden Tradeoffs for Distributors

From disconnected systems to missed claims, inefficient rebate management can quietly drain margins and create operational risk.

Greg Colizzi

April 15, 2026

The mechanics of rebates are not simple: Each manufacturer has its own playbook. Rules, tiers, exclusions, and volume triggers differ. On top of that, distributors add their own complexity.