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Home » Authors » Brian Hopkins

Brian Hopkins

Brian Hopkins is the Chief Operations Officer for the Distribution Strategy Group.

Chief Operations Officer, Distribution Strategy Group
Articles

ARTICLES

Workers in Warehouse
ASA News

Experience is the product you are actually selling: What 5,000-plus customer responses reveal

Brian Hopkins Jonathan Bein
March 13, 2026
Analysis of 5,063 customer responses from 10 MEP distributors confirms what many suspected but few have quantified — customer experience has become the primary differentiator in wholesale distribution. Companies prioritizing experience demonstrate higher retention rates, greater wallet share, and reduced cost-to-serve.
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A miniature shopping cart on top of an open laptop, a shopping website blurred out and a black background.
ASA News

How does your company’s eCommerce offering stack up?

Brian Hopkins
February 14, 2025

Members of The American Supply Association are optimistic about eCommerce growth in 2024, as highlighted by the 2024 State of eCommerce Study in collaboration with the Distribution Strategy Group.


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