Johnson Controls, Inc. announced its Bluewater Challenge promotion, which awards 18 grand-prize winners a deep sea fishing trip for two.

Under the promotion’s guidelines, contractor customers become eligible for the drawing each time they purchase a Johnson Controls or Johnson Controls/PENN product from a participating distributor. Both the customer and the distributor are eligible to enter, for a chance to win one of 54 prizes.

The Bluewater Challenge grand prize is a four-day, three-night deep sea fishing trip for two to the Florida Keys in February 2008, including air, hotel, fishing excursion and meals. The second and third place winners will receive gift cards to an outdoor adventure store.

Each of the 1,700 Johnson Controls distributor locations across the United States and Canada are eligible. The Bluewater Challenge promotion will be offered in eight different U.S. regions and Canada on a staggered schedule: May 1 – June 30, 2007; June 1 – July 31, 2007; or July 1 – August 31, 2007. All entries must be received by September 15, 2007, with winners selected during a random drawing on or around September 30, 2007.  Fifty-four winners will be named - 18 grand prize, 18 second place and 18 third place. Visitwww.johnsoncontrols.comfor more information.