State Water Heaters recently teamed up with Front Row Motorsports as the primary sponsor of its No. 61 car in the Aaron's 499 Race - part of the NASCAR Nextel Cup Series - at Talladega Super Speedway in Alabama. This is the company's first lap on the NASCAR circuit. The No. 61 car, driven by Kevin Lepage, was decorated on all sides with the State Water Heaters logo and Web site.