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WIT Honors Distributor Marketing Achievements With 2006 WHAM! Awards
November 1, 2006
Pictured (L to R): Kevin Manning, Aaron & Co.; Tim Fries, Wiseway; Diane MacPherson, Air Purchases; Dottie Ramsey, Modern Supply Co.; Jeff New, Mid-City Supply Co.
During the WIT Annual Fall Networking Meeting in Minneapolis, MN, WIT honored its distributors' 2005-2006 efforts with the 2006 WHAM! (WIT Honors Achievements in Marketing!) Awards. WIT recognized the winning distributors in each category:
Marketing Research/Business Development - Wiseway, Inc., Florence, KY
Merchandising/Showroom - Modern Supply Co., Knoxville, TN
Advertising/Brand Awareness - Castle Supply Co., Pinellas Park, FL
Promotions/Events - Air Purchases, Burlington, MA
Public Relations - Mid-City Supply Co., Elkhart, IN
WIT Marketing Award for Participation - Aaron & Co., Piscataway, NJ
Overall WHAM! Award Winner - Air Purchases, Burlington, MA
As the Overall WHAM! Award Winner, a documentary about Air Purchases was shown to all WIT distributors, featuring its creative dealer meeting that built excitement about a new product line.