Brasscraft Manufacturing Co. announced the launch of its newly built Plumbshop brand website. The new website has been designed to mirror the functionality of the BrassCraft website, always keeping in mind the professional plumber and how to make it easy for them to find the information they need.  

The website is a responsive design, optimized for viewing on any device or screen size to fit a growing mobile audience. It provides quick and intuitive access to Plumbshop’s product line, and to the product resources (product specifications, brochures, etc.). The simplified site navigation and enhanced search capability make it quick and easy for the visitor to find the appropriate product or application information. Like the BrassCraft site, the “Supply List” functionality is also available – the functionality allows visitors to easily add products to a wish list that they can email, print or download.

“Over the last year, the entire organization has been working hard to build and expand the Plumbshop brand. In the digital space, we wanted to make sure the Plumbshop website could support the growth of the brand without sacrificing user experience on the site,” said Margarita Davydova, digital marketing manager, Brasscraft Manufacturing Co.  “ continues to present Plumbshop products at the item level, with product data, product literature, installations instructions and videos.”

For more information about Plumshop products and to check out the new site, visit