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Home » Keywords » showrooms

Items Tagged with 'showrooms'

ARTICLES

Jeff Valles

Jeff Valles: Who does your showroom cater to?

Data points to collect in order to have an edge over the competition.
Jeff Valles
March 30, 2022
No Comments

Defining product market fit is not an easy task for a stand-alone decorative plumbing showroom. It's especially complicated for showrooms that are a part of a multi-product brand that may supply PVF targeting plumbers, HVAC targeting builders or any of the many building products with re-distribution models.


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dollars-and-sense

Jeff Valles: Proactive quoting

Three simple steps to avoid losing quotes to the discount happy houses.
February 28, 2022
No Comments

Once again, Martin, the spokes-gecko for Geico insurance company, is rambling on about their amazing customer call center, immediate, on-the-job appraisals, replacement value and tremendous low rates. We hear the same tired story from Allstate, Progressive, State Farm and all the insurance companies. It’s at the point where they never say the word insurance.  That is because they are not selling insurance, they are selling peace of mind. Should anything happen to you or a member of your family they will make it all better. You have nothing to worry about.


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We know the future
Showroom Dollars & Sense

Jeff Valles: We know the future

In a Showroom kinda way.
Jeff Valles
February 8, 2022
No Comments

We are now in the new year and are still being assaulted with everyone’s thoughts on what will be trending in 2022. During the last few weeks, people and companies have been enlightening us as to what they think will happen in the new year. It seems everyone is chipping in their predictions on everything from this year’s hot colors to the Dow Jones Industrials. Please, no one can consistently call the future, unless they are the source of the future, and, you know, the best decorative plumbing showrooms can be that type of source. Every product, brand and display you have added or changed is a reach into the future of decorative plumbing products in your market, and you should be damn proud of that. 


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Jeff Valles

Jeff Valles: Make it yours

People don’t care about your favorite color, but they do care about your favorite finish.
Jeff Valles
January 7, 2022
No Comments

The nasty secret that we decorative plumbing folks hold close to our vest is that only a handful of architects, designers, builders and maybe a homeowner or two have the ability to completely design, procure and build the bathroom that they envision. 


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CAR showroom

Showroom display trends: Less is more

Showroom displays shifting to more flexible, simplistic designs, serving today’s customers in ways the internet cannot.
Natalie forster
Natalie Forster
December 9, 2021
No Comments

There’s a shift happening in showrooms, and experts say it’s not about competing with the internet, it’s about offering an experience that can’t be matched by online shopping.


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Jeff Valles

Jeff Valles: Expand your conference schedule

Different sizes and types of events serve different purposes.
Jeff Valles
October 28, 2021
No Comments

The DPHA conference actually shuts down its exhibit hall during the speaker and roundtable meetings, allowing every attendee the ability to participate and network. The vendors know the conference schedule offers ample time for their customers to see their new products. They also understand that face-time away from others outside the exhibit hall is important in building stronger vendor-distributor relationships.


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request for a quote

Jeff Valles: Don't fear the internet

Beat it with your talented team.
Jeff Valles
October 8, 2021
No Comments

People do not care how things work. They just want them to work. If a problem arises, customers want it taken care of effectively and immediately. When was the last time you saw an automated chatbox on the internet answer the question: Why is my faucet leaking? 


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Jeff Valles: The missing marketing story

Jeff Valles: The missing marketing story

Amazon still cannot deliver a toilet.
Jeff Valles
September 10, 2021
No Comments
As the dotcom recession slipped into our rear-view mirror, who was to know that Amazon would mature into the place to buy almost anything.
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Blueprint

Jeff Valles: Foot traffic

Do customers need to visit your showroom to make specification?
Jeff Valles
June 4, 2021
No Comments
The old adage that people need to see an elegant faucet in order to appreciate it and to specify it has evolved into a myth wrapped up into a ribbon of hope.
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sht0521 Valles Salem Plumbing

Jeff Valles: Share your knowledge and success

Be authentic, proud and loud.
Jeff Valles
May 6, 2021
No Comments
I was visiting Salem Plumbing Supply in Beverly, Massachusetts, for the first time and had not a clue where to go. As I approached a counter sales person, Ralph Sevinor, the owner and one fine gentleman, saw me and grabbed my arm and said, “I want to show you something.
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