Murray Supply Renames Showrooms
Winston-Salem, NC-based Murray Supply Co. has changed the name of The
Fuller House Showrooms to Murray Supply Co. Kitchen and Bath Showrooms. The
change is effective immediately but should be completed within the first
quarter of 2009.
“We tried to market our showrooms under a different identity but found we were creating confusion in the minds of our customers instead of a unique identity,” Charlie Murray, CEO, said in a statement. The wholesaler has decided to use the strength of the Murray Supply brand name to more effectively market its showrooms.
“We have an aggressive growth plan for our showroom business for the next several years,” Murray added. The company has six locations and two showrooms.
“We tried to market our showrooms under a different identity but found we were creating confusion in the minds of our customers instead of a unique identity,” Charlie Murray, CEO, said in a statement. The wholesaler has decided to use the strength of the Murray Supply brand name to more effectively market its showrooms.
“We have an aggressive growth plan for our showroom business for the next several years,” Murray added. The company has six locations and two showrooms.
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