Rinnai Corp., one of world’s largest manufacturers of gas appliances and tankless water heaters, has announced the appointment of Phil Weeks as general manager of its North American operations, effective October 13.
Corp., one of world’s largest manufacturers of gas appliances and
tankless water heaters, has announced the appointment ofPhil Weeksas general
manager of its North American operations, effective October 13. In this newly created position, Weeks will
oversee the company’s sales, marketing and operations functions in the United
States and Canada.
“Phil was the driving force behind the
Jacuzzi brand becoming one of the most recognized in its category,” said Rinnai
America President Yuzo Yoshida. “His deep experience in strategy, operations
and sales, as well as his familiarity with our distribution channels, will be
invaluable to us. We are confident that under his leadership, Rinnai will
transform the way America heats water.”
Weeks demonstrated his ability to build
a category-leading business with outstanding brand awareness during his 27-year
career at Jacuzzi Whirlpooth Bath, the largest manufacturer of whirlpool baths
in North America. Weeks joined Jacuzzi in 1975 as a district sales
representative and rose through the sales management ranks to become vice
president of sales and marketing and later president. In his capacity as
president, Weeks was instrumental in establishing Jacuzzi as the exclusive
whirlpool bath brand carried by major home improvement retailers, which led to
the doubling of Jacuzzi’s sales over a three-year period. In addition, Weeks expanded
the company’s manufacturing operations and implemented processes that increased
operating efficiencies and overall profitability.
In his role as vice president of sales
and marketing, Weeks expanded the company’s distribution channels beyond wholesale
and created a multi-channel business strategy that garnered Jacuzzi more than
40 percent market share. He also developed and implemented strategies for
expansion into new markets including Mexico and Asia.
Weeks left Jacuzzi in 2003 and created
Zenith Enterprise where, with Clarke
Products, he developed private label
products for major wholesale plumbing companies. In 2005, Weeks was recruited
back to his post as president of Jacuzzi and returned the company to
profitability after three years of operating losses and declining margins.
“Rinnai has a winning combination of
outstanding products, a highly driven team and excellent channels to market,”
said Weeks. “I'm excited to be part of
the next chapter in this company’s success story.”