Norman Menaker, 87, who served the plumbing industry in various capacities for 60 years, died of heart failure July 26 at his home in Lawrence, NY. He was founder and president of Cobra Wire Co. in New Jersey until he sold the company in 1971. Then he started his own rep business, Norman Menaker Organization, based in Long Island, NY. He represented many of the major U.S. plumbing manufacturers as well as overseas companies.
Currently the business is run by Ron Barrera, his
son-in-law. In addition to his rep business, Menaker was founder and president
of NMO Specialty Manufacturing Corp., Long Island, NY, a manufacturing,
importing and repackaging company of specialty plumbing parts, which was sold
in 2001. He remained active in the manufacturers rep industry until early
Over the years he received “Rep of the Year” awards from companies
including Ferno, Mill-Rose and LSP Products and he was a member of the New York
Sales Representatives Association for many years. Menaker served as an Air
Force pilot in World War II, was shot down and spent two years in a German POW
In his semi-retirement years he dedicated many hours to helping young veterans
returning from the current war. “He was loved for his gift of communication and
known to all as a gentleman,” said his daughter, Stefanie Menaker, who worked
with him for many years.