Universally known as Bill Peel, his career in the p-h-c-p field spanned four decades. After leaving military service at the end of World War II, Peel’s first publishing job was as an advertising salesman for the New York Daily News. After a few successful years in this position, he joined the advertising sales staff of Plumbing & Heating Business (PHB), then the official organ of the National Association of Master Plumbers.
After the fierce competitiveness of New York’s newspaper market, Bill had no difficulty making a success in his new position. During his tenure PHB enjoyed a substantial increase in advertising market share, especially in Peel’s Eastern sales territory. He made numerous industry friends and established relationships that lasted through his entire business life and in many cases into retirement. He was particularly well-known for “Bill Peel Day,” an annual golf outing always well-attended and thoroughly enjoyed by Peel’s advertisers and prospects.