By Michael Adelizzi, Executive Vice President, American Supply Association
Association-sponsored professional certification programs have become
increasingly popular during the last few years. These programs serve a
multitude of purposes for a host of stakeholders. They help employers judge the
skills of existing or potential employees, as well as enabling employees to
differentiate themselves from others in order to advance their professional
careers.
Many wholesalers believe that it is a logical leadership role of the
American Supply Association to develop, implement, and oversee a national
certification program that will serve the long-term needs of the PHCP and PVF
industry, and provide an independent assessment of the knowledge and skills
required to effectively run a wholesaler branch. Branch managers are the heart
of distributorships, with many wholesalers looking to enhance their own
operations by developing some type of certification program on their own.
One of the American Supply Association’s long-range goals is to develop
a national certification program for branch managers for PHCP and PVF
wholesalers. In pursuit of that goal, ASA convened a task group which began
work to develop a national certification program for branch managers. During a
meeting held in conjunction with the ASA Education Foundation Trustees meeting
in November, the Certification Task Group identified seven knowledge domains in
which each program participant will need to demonstrate a strong competency in
order to become certified. Each knowledge domain will consist of core
curriculum educational requirements that must be completed, in addition to
elective requirements. The seven knowledge domains are: Product Knowledge,
Operations Management, Leadership Development, Branch Financial Fundamentals,
Sales Management, Safety & Health, and Human Resources. After all core and
elective requirements have been met, the program participant will be eligible
to sit for a national certification exam.
Certification will strengthen a wholesaler’s business by elevating
professional standards, enhancing individual performance, identifying
individuals who demonstrate the knowledge essential to the practice, enhancing
the stature of the profession, and heightening a firm’s credibility within the
industry.
For more information, please contact Mike Adelizzi at 312.464.0090 ext.
201 or
madelizzi@asa.net.