ASA President’s Letter

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ASA continues to make major strides. 

Our fine association has re-emerged as one of relevance and growth.

NetworkASA 2012 will help you stay ahead of future trends in our industry.

It is refreshing to see that our industry still values relationships.

Dear Industry Colleagues, Serving as ASA president throughout the course of the past several months has been quite a learning experience. In addition to having the unique opportunity of working closely with association leadership and staff, I have also enjoyed the privilege of representing ASA at various industry events during this time.

This profound statement can be applied not only directly in our everyday lives, but also as a guideline for training and learning in our places of business.  Anyone at any type of management level must constantly be evaluating what it takes to make employees more productive and, perhaps more importantly, how employees can move to the next level.

Over the last few years, ASA has taken great strides in the development of a very robust advocacy program. I am proud to say this includes a daily presence on Capitol Hill through our ASA Director of Government Affairs Dan Hilton. I am also proud to say that we are most assuredly making an impact and a difference!

Buoyed by a new, bold vision and direction, the ASA Executive Committee recently commissioned the development of a new “brand” for the association.

NetworkASA 2011 in Las Vegas was an all-out success in terms of offering participants phenomenal sessions and an abundance of opportunities to meet business leaders that just aren’t available at any other industry event.