As my predecessors as ASA president have communicated very well in this column over the years, a key ASA focus is to give members the ability to grow and prosper.
Historically, ASA has been successful in providing opportunities for upper-level management, company principals and upcoming industry leaders. The association also realizes the strength of a member company firm lies within its core. How do those who are essential to the everyday operations of a member firm network and gain information to help their company succeed? Up until recently, this has been a challenge for ASA. ASA’s Peer Networking Councils now bring networking and educational opportunities to all departments within a member firm.