Incoming SWA president Lee Steinhouse sees his major goal as keeping everyone from the largest to the smallest wholesaler involved in the association.
The accessibility of its top executives has been key to the continuing success of Nashville, Tenn.-based Steinhouse Supply. Lee Steinhouse, president of the family-owned wholesaling firm, will stress that personal touch in his role as incoming president of the Southern Wholesalers Association.
"Our claim to fame is there is always a Steinhouse at Steinhouse Supply," he says. He and his brothers, John Steinhouse, vice president/purchasing, and Jim Steinhouse, vice president/controller, have agreed to not allow all three to travel or have lunch together.