Having a wider selection will enhance your ability to grow sales, revenues and gross profit margin.
As I travel through the United States, I am continually disappointed at how much the plumbing wholesaler showrooms look alike. Everyone has a main fixture line, then tries to show one or all of the three main wholesaler faucet lines. Every wholesaler carries virtually the same things. I understand that these are the items that the wholesalers have to inventory and sell to the plumbing trade. But why not diversify your lines in terms of manufacturer, price point, style and the type of products being sold?
The August issue of Home Depot's monthly product brochure "We've Got It!" shows a large variety of kitchen and bath products: fixtures, faucets, kitchen cabinets, tile, appliances, vanities, medicine cabinets, countertops, bath accessories, door and cabinet hardware, light fixtures. And it features multiple brands of products. Consider applying some of Home Depot's strategies to your showroom by offering a greater variety of products and brands in response to customer preference for one-stop shopping.