By definition, the ASA Women in Industry Division’s primary mission is to provide practical guidance, direction and education to help women in the PHCP/PVF industry reach their personal and professional goals. In addition to various webinars and articles brought to you by the division, the annual ELEVATE Spring Conference is another way to achieve this goal and fill a critical gap within our industry. Earlier this month in San Diego, California, the sixth annual ELEVATE2019 topped out at just over
200 attendees.
Attracting, retaining and developing women in our industry is essential. We know that access to networking and building mentoring relationships, educational opportunities, and tools for success will increase the likelihood they find value and stay. This year’s program focused on providing ways to create the perfect “pie” in work/life fulfillment, why being your authentic-self matters, technology tips to manage time and increase productivity, utilizing the warrior mindset for personal safety, and sharing best practices with one another. New this year to help attendees implement takeaways, the division hosted a short webinar with ideas for sharing and knowledge retention.