I trust everybody had a fun and safe holiday season. I know some folks north of the border certainly enjoyed theirs thanks to some outstanding customer service. Canadian airline WestJet had a virtual Santa ask passengers at airports in Toronto and Hamilton what they wanted for Christmas. Once those planes took off, WestJet employees went on a shopping spree and delivered the specific presents to those same passengers when they arrived at baggage claim in Calgary.
In this issue of Supply House Time, learn more about the AD buying group leverages the latest marketing, networking and technology strategies to best help its members and supplier partners succeed, which is the cover story.