Hank Darlington: Showrooms

The marketing plan: Part 2

Don’t neglect this important revenue-generating component.
May 21, 2013

Last month I introduced the subject of showroom marketing and how very important it is to the success of your business.


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Have a Plan

Proper marketing strategies will help your showroom business.
April 12, 2013
I recently did a webinar for a group of kitchen and bath dealers on the subject of marketing. It prompted me to think about the wholesale showroom and independent decorative plumbing and hardware showroom businesses.
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Eye on the prize

Sports teams and showrooms have a lot of similarities.
March 12, 2013
I have several big passions. My family, friends, showrooms and sports are way up there on the list.
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How to improve your close ratio

A proper follow-up system will produce more sales
February 8, 2013
I recently hosted a 45-minute webinar for kitchen and bath dealers/owners/managers on how to improve close ratios. Here are some key points from the well-received presentation.
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Showrooms of the future

Stop thinking wholesale and start thinking retail.
January 14, 2013
I’ve visited a number of showrooms the past several months and found they look pretty much the way they did 10 and even 20 years ago.
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Big and bold

Kohler announces game-changing Internet policy.
December 1, 2012
Kohler Co. recently announced a game-changing policy pertaining to how its products are sold on the Internet. Perhaps you read my Supply House Times Web exclusive last month.
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Kohler announces game-changing Internet policy

November 5, 2012
Pertaining to how its products are sold on the Internet. 
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A win-win

November 1, 2012
Adjust your compensation plan and everybody benefits. 
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Showrooming and the Internet

Embracing technology will help strengthen your business.
September 1, 2012
I, like you, have had a great concern on how the Internet is changing the way decorative plumbing and hardware showrooms do business.
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Best Plumbing Tile & Stone has forged its own path to success

Bucking the trends with Best Plumbing Tile & Stone.
August 1, 2012
Since I sold my showroom business in 1995, I have had the unique pleasure of working with dozens of wonderful plumbing wholesalers; some of the very largest and a number of smaller ones, as well.
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Multimedia

Videos

Image Galleries

2013 Manufacturers Representative of the Year: Spirit Group

 

Supply House Times Editor Mike Miazga recently traveled to Orlando to meet with Spirit Group, which has been named the 2013 Manufacturers Representative of the Year. 

Photos by Mike Miazga

3/13/13 2:00 pm EST

Prepared to Navigate the New Lead-Free Laws?

AVAILABLE ON DEMAND Sail through lead-free law compliance. When your contractors pipe a potable water system, some of those bronze valves you supply have an expiration date –January 4, 2014. Find out what US Senate Bill S.3874 is about, how it compares to previous standards, and most importantly — how it will affect your customers. Help your contractors save money and ensure compliance by defining where to install lead-free valves, and where it’s still okay to use standard products.

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